The Importance of Brand Authenticity

In today’s marketplace, brand authenticity sells. Businesses and brands market themselves online, in the midst of highly-saturated content, facing the newest generation of consumers. We are in this digital age of social…

How To Spot A Fake Influencer

If you’re on Instagram, you have probably heard of the term “influencer.” Through creative content (#ad #sponsored) and storytelling, these Instagrammers are paid to promote brands’ products all while gaining and influencing…

Best Social Media Campaigns

The 5 Best Social Media Campaigns of 2019

The average social media user scrolls through over 300ft of content a day. That’s roughly the size of the Statue of Liberty. Assuming you are paying attention to the content you are…

advertising agency

Here’s Why You Don’t Need An Advertising Agency

The days of expensive agency middle-men are over. Here’s why you don’t need an advertising agency in 2019. Long gone are the days of advertising agencies ruling the world. While they used…

photography for business

10 Reasons Why You Need Photography For Your Business

In order to build a successful business that grabs the attention of consumers, you need high quality visuals. Let’s discuss 10 reasons why you need photography for your business. There’s no denying…