At H, we try to work with clients that we really believe in: quality products and thoughtful campaigns. Earlier this month, we worked with one of our favorite clients, Carolee, to promote their new relaunch.

The campaign highlighted to showcase empowering females living their boss lives in NYC. We hired 20 female creators (10 models and 10 photographers) to shoot across NYC to showcase their individual stories. The campaign is about how beautiful and elegant classic jewelry can make you feel while still being a boss.

Everyone feels different when putting on beautiful jewelry. How does it make you feel?

A huge part of the campaign was directed by our Head of Marketing, Shannon Bray, to highlight the diversity of women from different backgrounds, lifestyles, and ethnicities. Check out some of the photos from our campaign below.

Photo of Rahima Ahmed by Kohl Murdock

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A post shared by kohl@kohlmurdock.com (@kohlmurdock) on Oct 29, 2018 at 3:13pm PDT

Photo of Bas Tamiet by McKenzie Thompson

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A post shared by McKenzie Thompson | NYC (@mckenziemthompson) on Oct 22, 2018 at 9:25am PDT

Photo of Hailey Borrero by Su Min Park

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A post shared by Su min Park (@_suminpark_) on Oct 27, 2018 at 9:43am PDT

Photo of Paige Jimenez by Sofia Alvarez

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A post shared by Paige Jimenez (@paigejimenez) on Oct 23, 2018 at 12:19am PDT

Photo of Naoumie Ekiko by Claire Santoro

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A post shared by Claire Santoro (@clairesantoro) on Oct 26, 2018 at 3:42pm PDT

Photo of Chavi St. Hill by Lena Shkoda

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A post shared by Chavi St. Hill (@chavisthill) on Oct 31, 2018 at 8:40am PDT

Photo of Jamesetta Brisbane  by Alex Black

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A post shared by James (@thatdarkskingirl) on Oct 29, 2018 at 12:50pm PDT

Photo of Charlotte Mckee by Christina Emilie

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A post shared by Charlotte McKee (@charlottemckee) on Oct 26, 2018 at 1:23pm PDT