Look around your home. If you’re like 81% of U.S. customers, you probably own a few items that you purchased from a direct to consumer (DTC) brand. These companies are everywhere: Native,…

Visual marketing: it’s become a massive consideration for brands of all shapes and sizes, and for a good reason – visual marketing is about much more than a witty meme or shareable…

What is going on with Instagram’s algorithm?   This is the question every user is asking. Back in 2016, Instagram updated its platform–how posts and profiles were appearing on peoples’ feeds. Evidently, the…

Taking the perfect Instagram photo is an art. To be honest, it’s a lot harder than it looks. There’s so much that goes into creating the perfect photo for social media. Whether…

Let’s be honest, if someone doesn’t have an Instagram or a Twitter or a Facebook, we think they’re ~weird~. I mean, everyone and their mother (seriously, my mom and my friend’s mom…

At first glance, Instagram may appear like a user-friendly app (and in many ways it is!) however, when it comes to getting the most out of the platform, here is a list…

When you work in a creative industry, you’re going to experience slow stretches with little to no work. Not knowing when you’re going to receive your next assignment is scary, but you…

Let’s say you’re a creative professional on Instagram. You’re a photographer, a model, a filmmaker, a writer, a fashion designer or stylist, or a makeup artist, and you want people to see…

When you’re running your own business, online presence is absolutely essential for success. This is particularly true for those who are entrepreneurs, self-employed, or working in a creative field. If you are…