As an influencer, you spend a substantial amount of time creating, producing and posting content on your phone. Since all of the major social media applications are mobile focused, the average amount of screen time we experience and utilize for work related projects far exceeds that of the generations before us.
When working as an influencer on social media, the importance of your business not only relies on creating good content, but includes managing all aspects that pertain to building and maintaining a personal brand.
In order to help you keep your process of content creation, production and growth strategy streamlined and effective, there is an overwhelming database of mobile applications targeted to help social media users and influencers. With categories such as scheduling, strategy, editing, design and analytics, there have never been more applications for us to choose from.
To help you decide which applications are worth the storage space on your device, we have sifted through some of the most effective influencer apps that you can download today.
While the majority of these applications are free, some do come with added paid features or a monthly cost to access the entire program. Depending on your interest in financially investing in mobile applications, you can choose which programs best suit your social needs and budget.
Here are 12 influencer apps that you need to have:
Scheduling Your Content
As an influencer, you are most likely posting content at least one time per day or even more to your various social networking platforms. In some situations, the need to be constantly pushing out content can become overwhelming and difficult to maintain in the everyday busyness of life.
In order to help you plan your content for your social channels, there are several influencer apps that can schedule your content and help you design the ideas for your future posts.
In the growth stage of any influencer’s career, there will be a time where using hashtags is a targeted and effective way to have your content noticed.
Growth takes time and with new additions to social media platforms such as software configurations and algorithms, your content may not always have a strong visual presence.
In order to help new accounts view and discover your account, many influencers employ the use of hashtags to their posts. Hashtags are key phrases that can be used to describe the niche, industry and description of your image.
When creating content on-the-go, you need photo editing applications that are effective and align with your visual aesthetic.
While there are more photo editing apps than we could possibly count, only a handful of them offer editing that is comparable to professional photography software systems.
The introduction of Instagram Stories changed the social application forever. Now, users are not only focused on uploading individual posts. A huge part of being an influencer depends on your activeness and the frequency of sharing you engage in via your stories.
Followers want a behind-the-scenes look and sneak peek into the everyday movements of an influencer’s life. Even more so, influencers now have to find ways to make their story’s content stand out from the crowd.
Checking Your Analytics
As an influencer, your engagement, reach and follower count is what defines your position within the social spaces.
These key components are what allows a brand or company to offer you sponsorships and campaigns over another creator. Having a strong engagement and steady follower base is what can help an influencer grow in their personal brand.
To make sure that you are staying on top of your social statistics, you will need influencer apps dedicated to checking and analyzing your analytics.
These are our 12 influencer app recommendations for any creator looking to draft, produce and share content straight from their mobile device. From planning your content strategy to creating unique images and videos and monitoring your analytics and performance, having the proper tools can make a definitive difference in the process of growing your personal brand.