Kashi is one of our largest clients. We have worked with them across business units, a range of products, and many of their subsidiary brands. We love working with Kashi because though relatively large, they are nimble, creative, and fully embrace our decentralized model, using dozens of creators at once to very quickly create stunning content at scale.
Lesser Evil was one of our first clients. Years later The Hub is still creating content for a variety of their SKUs. The Lesser Evil team uses The Hub platform directly, and also taps into our Services team, for guidance in choosing Hub creators that best fit the need.
Sanzo is one of the hottest beverage brands in the country. It’s been exciting to watch them grow, from making batches in the Founder’s kitchen to getting Whole Foods distribution. We’ve gotten to know the Sano team well and Hub creators continue to shoot high-impact content that helps fuel their growth.
This brand is near and dear to our hearts: The Hub was founded in Northern California and many early ideas were formed on the long coastal drives where Clover dairy farms are located. This case study shows a package of 3 shoots for the Brand.
You won’t see another beverage company with as pleasing of an aesthetic of Aura Bora. The pastel colors, nostalgic feel, and bubbly designs are all iconic to their brand. When their Co-Founder started working with The Hub, it was clear we had to create content that could capture their unique look. A series of nature-inspired shoots with top Hub photographers did just that.
In the CPG space, all eyes are on Jot. Having worked with the renowned Red Antler, Jot knows what top-tier branding feels like. With The Hub, they also know top-tier content.
When it comes to beverages, Recess is about as trendy as it gets. The Hub creators enjoyed taking on the challenge of bringing a fresh look, in both product shots and lifestyle shots, to a brand everyone is talking about.
RISE Brewing Co has been on an incredible growth trajectory. The Hub started working with RISE to help them create thousands of images, videos and gifs for their new brand. RISE loved the work so much, they approached us to be their full-service digital marketing group.
The Hub took on several projects for Goldfish, to help the brand, and its parent company more broadly, see what the future of content creation looks like. This work represents a serious refresh, making the 60-year-old brand feel modern and fresh.
The Hub team resonates with Olipop because we share similar ideals. Olipop is “a new kind of soda” where “healthy meets delicious.” The Hub is a new kind of content platform where speed and affordability meet quality. And just like Olipop, we refuse to compromise in any of those aspects.
The Hub creates a LOT of Food & Beverage content, and some of our favorite work is created for ‘challenger’ brands revolutionizing how F&B is done. Banza is a perfect example of this. Their style is bright, poppy, and energetic. They’ve collided nutritious with delicious. And they are fundamentally changing the pasta category. The Hub created content that captures their very essence.
Bear Naked is a large holding in the Kashi portfolio. As The Hub grew with Kashi, we become the content provider for Bear Naked too. They’re a wonderful team, often digging deep into our community of creators for someone with an unusual skillset…like making mountains out of granola for a shoot.