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The modeling industry is always changing. In fact, as little as 10 years ago, the idea of a traditional model was drastically different. Today, we are reimagining the world of modeling. One group leading this change are petite models. These models are individuals whose height is 5’7″ or under.
You may wonder why their is a distinction in the modeling industry? Why are shorter individuals classified as petite rather than grouping everyone into the same category? This all comes down to the industry standard. Certain jobs prefer taller models. Specifically in the fashion industry, most clothing is targeted to mid-height consumers. Petite designer clothing is still an outlier. While high fashion may not be petite inclined, there are plenty of brands and projects available to petite models.
The petite models are up and coming in this niche include, Lily-Rose Depp, Sara Sampaio and Devon Aoki. In fact, these models have shown that being petite doesn’t mean you can work with some of the biggest names in the industry. They have managed to land runway shows, editorial jobs and campaigns. They are reshaping the way conventional industry standards view height and modeling.
Additionally, petite models are highly popular in the commercial sector. Swimsuit jobs are with petite models as well as lifestyle projects. The petite models are seeing a growth in available opportunities. Showing that even though they may be smaller, they can still land big opportunities.
On our H Hub Marketplace, petite models showcase their ability to change an industry. They are not deterred by the typical, standard size of modeling. Instead, they embrace such challenges as opportunities. They stop at nothing for campaigns and editorial spreads. These models find the best brands to flex their unique look. Therefore, they understand which sectors of modeling work best for them. They may be petite, but they are making a big splash in the new wave modeling industry.