What Went Down
With the mission to eat healthier, RIND came to us to shed light to growing consumers about their on-the-go fruit snacking products. We hired 6 photographers to show how eating healthier can be possible. Though we briefed the photographers in with 1 mood board, they created over 80 colorful campaign shots shots. They represented the product by portraying 4 different styles: in-studio product shots based on the packaging, in-nature shots, recipe and flat lays shots, and portrait-focused shots.
Loading Fresh Content...