Launching The Flag Shirt
What Went Down
Mondetta, one of the largest Canadian sportswear wholesalers, had just 1 month until the launch of their first original piece of clothing – The Flag Shirt. In just a few weeks, 20 Hub shoots delivered all the imagery for the launch, helping to generate 2.2MM impressions and 22x the traffic to Mondetta socials.
After many years managing our brands’ image assets my eyes were opened up to the power of a collective resource such as The Hub. With a very reasonable budget, we were provided with over 100 quality, on-brand images originating from different creators simultaneously.Tony Lavilla, Brand Director at Mondetta
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