What Went Down
Minna preaches the idea of making “the good stuff” without any of the “not so good stuff,” as they call it. We agree with that philosophy.
A few shipments of Minna were sent to some of the top Hub photographers with only one instruction: “make us proud.” No bureaucracy. No back-and-forth emailing. No micromanagement. Just top creators doing what they do best. In the end, the work says it all.
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